We help brands grow internationally by defining strategy, onboarding the right local partners, and managing execution & ongoing business.
Whether you're targeting a single country or aiming for global reach across Europe, North America, LATAM, the Middle East, Africa, or Asia, we’re here to guide you every step of the way. Our expertise takes the complexity out of international expansion, getting your brand and product into new markets and into the hands of consumers, no matter where they are.
With a reputation for excellence, we are the trusted partner for innovative tech brands looking for rapid growth, as well as established global names seeking to deepen their impact. From boutique startups to major corporations, we tailor our approach to fit the unique needs of each partner.
We work with brands who share our commitment to quality.
We prioritize smart, sustainable growth over quick wins.
We let our reputation speak for itself - word of mouth is our strongest asset.
We own the strategy, execution, and management for enduring success.
With a proven track record in global leadership, Shaun has served as VP of Global Sales at Backbone, GM of APAC, and Director of International Business Development at Therabody. A Southern California native, Shaun's career has been shaped by immersive international experience, having spent six years in China and two in France, bringing a unique, global perspective to every role.
Lee has held senior sales leadership positions, including SVP and VP roles at PopSockets and Therabody, as well as Director-level positions at Native Union and Incase. With deep expertise in sales strategy, Lee has successfully led initiatives across diverse categories, including Consumer Electronics, Mass Retail, Club, Sports, and Lifestyle, bringing a well-rounded, results-driven approach to the team.
With extensive experience leading operations across EMEAI, Anil has held key roles at companies such as Backbone and Oura. Known for a deep understanding of regional retailers and distributors, Anil brings invaluable market insight to the team. Split between London and Dubai, Anil combines global expertise with a strategic, on-the-ground perspective.
With a proven track record of launching major consumer electronics brands across APAC, Ray has also led the Apple 3rd party accessories supply chain at Exertis. Known for building strong relationships with key retailers and distributors, Ray excels in negotiating favorable terms for strategic store placements and market expansion.
